Passion for Public Relations
helping organisations save money and maximise profits
by aligning what customers hear with what you do
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Why would you need to contact P4PR? •  ...you’re thinking of restructuring your communications department, creating a new team position, or bringing your PR function in-house – but you need to ensure the right communications approach, aligning external image with internal operations •  ...your team is flat out and working hard, but you need to get off the back foot and consider how to convert your activities into impact in terms of cost, results and business goals •  ...you need to build positive relationships with third parties, internal or external, to support a project, help with a joint venture, realise business potential •  ...you are asked to conduct a media interview, but it fills you with dread •  ...your business is going through a period of change and you need to manage expectations, engender positive attitudes and move the business forwards in a united direction •  ...your business faces a crisis but operations have to continue as normal. How do you assess and manage the risks? What if your organisation is confused by the difference between business continuity and crisis management? How do you turn a negative into a positive? •  ...you want to lead and inform debate, not react to your competitors’ or journalists’ agenda?

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