Passion for Public Relations
helping organisations save money and maximise profits
by aligning what customers hear with what you do
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About Us : A short description of who we are and where we've come from

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P4PR helps organisations save money and maximise profits by aligning what customers hear with what you do.

Built from passion and experience, P4PR offers insightful, intuitive and impactful support for a range of issues and problems to help your organisation operate with purpose and vigour; reliable consultation based on a best practice approach.

P4PR is headed up by Helen McClure. As well as being an experienced newspaper journalist, Helen has worked for organisations such as QinetiQ, the Ministry of Defence and Zurich Financial Services. She has offered strategic and operational support to start-ups, Small and Medium-sized Enterprises and large global organisations in the private and public sectors.

 

Helen has been instrumental in leading successful communications programmes that have:

  • Energised corporate strategies and business plans by influencing internal and external behaviours and culture
  • Delivered results through high impact campaigns, uniting all channels (internal, external, media, on-line, partnerships, publications, etc.)
  • Created industry debates to carry the company message, engaging stakeholders at all levels
  • Defined and driven improvements that have created a more sympathetic and engaging operating environment for businesses
  • Driven media relations campaigns that have increased positive coverage by more than 100% and decreased negative coverage to less than 1%

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